Posted by Managementguru in Business Management, Marketing, Quotes and Quotes Only, Social Media
on Apr 29th, 2015 | 0 comments
Digital Marketing Quotes 50 You call it Digital marketing, Content Marketing, Social-Media Marketing or Online Marketing; all boils down to “I want more traffic. I want to get noticed, I want more sales, I want more conversions.” Social media marketers and strategists are sure about two things. One is to focus on the emotional component of your target demographic, to understand their wanton and preferences and two to satisfy search engines through quality content and engagement. Can you strike a deal? The following digital marketing quotes have been compiled intending to give a clear picture about the current trends in digital marketing that may help newbies to understand the “What is What” of online marketing. Afterall quotes are sayings with experience and value attached to them. “As you go about creating new customer engagement programs and direct marketing packages for your brand, look for opportunities to give rather than to get. Whoever makes the first kind gesture, as studies show, tends to gain the most.” Jeanette McMurtry “Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we dont catch up, we’re in trouble.” Ian Schafer “We want to know what consumers are looking for, what their values are, and how can we meet their needs. It’s not just about Big Data; it’s about translating that into the truth.” Gayle Fuguitt “Dont say anything online that you wouldn’t want plastered on a billboard with your face (or logo) on it.” Erin Bury “To accompany the four Ps of classical marketing, marketers would do well to instil the digital four Cs, around conversation, collaboration, culture and compensation.” Zaid Al-Zaidy “Authenticity, honesty, and personal voice underlie much of what’s successful on the Web.” Rick Levine “It’s much easier to double your business by doubling your conversion rate than by doubling your traffic.” Jeff Eisenberg “Meaningful relationships are two-way, and that means constantly looking for ways to improve your customers lives.” Peter Friedman “Too often we tend to think of change in a very singular mindset, technology. But technology is not the real issue, not the root cause. It’s an effect, for sure… [but] the real driver of societal change is society itself, not your smartphone.” John Hayes, CMO at American Express, on how marketers interpret changes in what customers want “The data comes into the room from many sources, and you have to use that data like a modern-day orchestra leader, blending the inputs in real time in a combination that is as much an art as a science.” Louis Paskalis “On a broad scale, I see seo becoming a normalized marketing tactic, the same way TV, radio, and print are traditionally thought of as marketing tactics.” Duane Forrester, Senior Product Manager, Bing “The future of SEO is here: understanding and marketing to specific and defined audiences through search engines.” Adam Audette, Chief Knowledge Officer, RKG “Social is the way our work gets discovered. Content that is truly exceptional, unique, and useful can earn tremendous awareness through social media, and that social amplification often leads to great links, which leads to great rankings.” Rand Fishkin, CEO/Co-Founder, Moz “We should be thinking about social and search as channels that need a unified approach, because the best content should appeal to both channels and the cross-over benefits/economies of scale are potentially huge.” Will Critchlow, Founder, Distilled, Inc. “Social media is about connecting with customers in a meaningful way – a way the customer determines is meaningful.” Duane Forrester, Senior Product Manager, Bing “Companies are rushing headlong into content today, and rightly so. It’s a battle to get noticed online amidst the noise and crowds.” Adam Audette, Chief Knowledge Officer, RKG “A company that builds a loyal social following has a built-in army...