About Us|Contact Us|Register|Login

[google-translator]
Currently Browsing: E Commerce

How Data Analytics Help Small Businesses Grow?

How Data Analytics Help Small Businesses Grow?
The combination of data analytics and cloud computing is so potent that it may boost business income while lowering investment expenses. There is little doubt that the rise of e-commerce or electronic commerce has completely changed the operating models of firms across industries. MSME’s are the backbones of an economy MSME or micro, small, and medium firms have been the backbone of the Indian economy- creating jobs and contributing considerably to the country’s GDP. “Without big data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway.” Geoffrey Moore Small businesses in particular have discovered a new way to sell their products and services as well as broaden their reach to include people from all across the country and across borders. Introduction of the internet and e-commerce platforms has greatly expanded the breadth of these businesses’ clientele. Use Data Analytics to track return on investment Data analytics another digital development have made it possible for MSMEs to track the return on investment – R O I . Businesses can obtain and analyse crucial client data, such as time spent on each web page, orders placed, and transactions made over time. This assists them in making necessary changes to their marketing plan/ product listing etc. As a result, they can improve the whole consumer experience. What is predictive analytics? Predictive analytics is the science of converting data sets into forecasts and decisions. It is a subset of advanced analytics that uses current data points to estimate the possibility of specific events and provide company leaders with a blueprint to follow. Predictive analytics technologies can be used to predict the success of future products, reduce customer turnover, and detect and prevent fraud. Every firm from apparel retailers to aeroplane manufacturers needs to be able to turn data into actionable insights in order to survive and...
read more

Beginner’s Guide on How to Embed Outlook Calendar into SharePoint

Beginner’s Guide on How to Embed Outlook Calendar into SharePoint
SharePoint is an elaborate collaborative web-based platform designed to work with Microsoft Office applications and other related solutions. Fortunately, SharePoint is also an integrated solution for ecommerce platforms that use Microsoft’s ASP.NET framework. This means that teams in an ecommerce business heavily rely on SharePoint applications to collaborate. One of the tools in the environment is the SharePoint calendar. It allows sharing scheduling of events and tasks as well as communication through actions. One of the best things about SharePoint calendar is that you can sync it with Outlook calendars because they are both Microsoft products. This article will look at how to embed Outlook calendar into SharePoint for ease of operations as it helps teams to view all tasks in one dashboard and avoid a lot of unnecessary navigation. How to Add Outlook Calendar to SharePoint The first step is to create a new calendar in SharePoint, which you probably have if you have been using this solution. From here, you can navigate until you get an option to “sync to Outlook” and then allow. Sometimes, it appears as “connect to Outlook,” which is all the same. Complete Guide to Microsoft SharePoint Online To add Outlook calendar to SharePoint, you need to click the “allow” or “yes” button. Customizing the synchronization by choosing the files and libraries to be shared is also very important. So, ensure that it is done at this point in how to add Outlook calendar to SharePoint. Add Outlook Calendar to SharePoint Through Virto Calendar You can embed Outlook calendar into SharePoint. Virto Calendar is a web part for SharePoint and works perfectly with Office 365. The Virto Calendar settings will allow you to upload Outlook calendar to SharePoint. But you will have to go through an extra step of adding the emails of people you would like to share the calendar with to correctly add Outlook calendar to SharePoint. Likewise, you will give permission for what they will see and do with calendars by checking or unchecking the necessary boxes. How to Manage a Shared Outlook Calendar in SharePoint Whether you embed Outlook calendar into SharePoint directly or through an ecommerce platform, you will manage the calendars directly on SharePoint, which is easy. First, you will see all your activities on the Outlook calendar on your SharePoint dashboard. Depending on the permissions and rights that you possess, you can do quite a number of things to the calendar such as editing, adding new calendars, and deleting. Whatever you do on SharePoint will be reflected on the Outlook calendar when you embed Outlook calendar into SharePoint. Teams are given the right to manage these calendars during the time of sharing. Hence, the team leaders should ensure these rights are well issued to make operations as easy as possible. Benefits and Reasons to Embed Outlook Calendar into SharePoint You should embed Outlook calendar into SharePoint to enjoy all the benefits we are going to discuss, especially if you are using an ecommerce platform. If you are looking forward to easy team management and collaboration, then this should not be an option for you; just upload Outlook calendar to SharePoint. Here are the benefits and the reasons to embed Outlook calendar into SharePoint. Master Microsoft Outlook – Outlook from Beginner to Advanced · Avoid navigation back and forth – Bringing both Outlook and SharePoint calendars to one platform reduces the time wasted navigating back and forth. Additionally, the employees will avoid confusion and time wastage that would be used to look for tasks and events on both calendars if they did not embed Outlook calendar into SharePoint. Lastly, it is easy for leaders and teams to...
read more

What Do You Need to Start a Craft Business?

What Do You Need to Start a Craft Business?
These days, handmade items and personalized crafts are one of the most-bought categories online. Sites like Etsy have made it easier than ever for people who make crafts to sell the items that they make and connect them to people who are looking to buy. There’s a huge market for hand crafted items as people like the idea of owning something unique or getting a unique gift for somebody that feels much more special compared to buying something off the shelf. If you want to start your own craft business, here are some of the things you’ll need to consider. Equipment First of all, think about the equipment you are going to need to get started. You can usually get started with the basics and add more equipment to your inventory as your craft business grows and makes more sales. The equipment that you need will depend on the type of items you make, too. For example, you will definitely need a sewing machine if you are making handmade clothing. Or if you are making personalized gifts, consider getting a Cricut. Laptop or Computer At the very least, you are going to need a PC or laptop to help you run your business, advertise your products, and in some cases, make your crafts. You’ll use your laptop for all kinds of things including creating designs to use with your Cricut if you use one, marketing your products on social media, and building your website or Etsy shop. Consider these Lenovo Cricut laptops to get a computer that is designed for the kind of work that you will be using it for. Website Although you can use platforms like Etsy exclusively to sell your crafted items, many craft business owners like the idea of having their own website where they can usually sell their products at a cheaper rate by avoiding Etsy fees and build their own brand. You can pay a professional web designer to build your website for you or build one yourself using easy-to-use eCommerce platforms like Shopify. Before building your website, it’s a good idea to have a strong visual brand including your logo, brand colors, fonts, and anything else that will help your customers recognize your business. Storage You may also want to consider storage space for both your equipment and the items that you are going to sell. How much storage space you will need will vary depending on different factors such as the size of the items you make to sell and whether or not they are made to order. If you plan to make items in advance to sell then it might be worth considering renting a storage unit if you do not have a lot of room in your home to store your inventory. Ensure that you have insurance on your inventory and your equipment wherever it is stored to cover you financially should anything go wrong. With handmade crafts getting more and more popular, this is a great business idea for anybody who loves making...
read more

Tips for a Successful Tech Start-Up

Tips for a Successful Tech Start-Up
There are so many tech start-ups emerging, as digital technology moves on in leaps and bounds, with the Internet of Things on the horizon. Perhaps you are a good front-end developer who has access to a great team and with the right things in place, there’s no reason why you can’t compete in this huge market that is growing exponentially. Here are a few tips to help make it happen. Funding – Of course, you need to crunch the numbers and come up with a figure you need to turn your vision into reality and if you come up short, there are several ways that you can fund your start-up. You could crowdfund, as many digital entrepreneurs do successfully, or you could put together a presentation and invite potential investors. Another idea is to approach another developer with a view to setting up a partnership; your partner naturally comes up with 50% of the start-up funding, which eases the burden. If you have a good working relationship with your bank, they might be interested in checking out your business plan, while there are online lenders that specialise in start-up funding. Global market – Take advantage of the unique services at www.globalcitizenstranslation.com, the leading global translation provider with more than 500 language pairs to choose from. Having the ability to communicate with non-English speaking people is a real game-changer and it couldn’t be easier to use the on-demand service; simply book your translator and they will be ready to join your Zoom call at the agreed time. You can set up a business meeting with that Chinese client, without worrying about language issues and with more than 500 language pairs, you are not limited in any way. Web portal – This is very much your shop window and a chance to show some stunning code; invest in professional web design and create a brand that will become known for creativity and quality. You might want to think about digital marketing, with ongoing SEO to get your brand known. Here are a few key roles that your start-up needs. Tech recruitment – If you need to put together a team asap, you should create accounts with the best tech recruitment agencies. When the need arises, a quick search will find developers and code writers who are ready to go at the drop of a hat, so to speak. Time is of the essence when you have a client who wants your product and if you can’t meet their deadline, they will use another outfit. Where to base your company – As you know, delivering digital products means you can be based anywhere and some countries offer great incentives for foreign investors. If you are looking at Ireland as a potential venue for your start-up, here is some important information, while many entrepreneurs prefer to be based in Southeast Asia. The marketplace is highly competitive, as you already know and if you do your networking and invest in some SEO, there’s every reason to expect...
read more

The Benefits Of Attending Trade Shows For Business

The Benefits Of Attending Trade Shows For Business
Business has become incredibly more competitive over the years and it has become increasingly more difficult to find a niche in any market. As a business owner it should be your job to try to find and create new opportunities for your business. The key to any product or service is finding the right customer demographic and finding them in large numbers. You could sit in your store and wait for the footfall to pass by but you will be waiting a long time before many thousands of people walk into your store. There is a better option and it comes in the form of trade exhibitions and these can actually change the future of many businesses. No business can afford to ignore these exhibitions and trade shows because they offer so many benefits to your business and by not attending, you are surely missing out on many opportunities for growth. The difficult thing about exhibitions or trade shows like these is that it can be quite difficult to transport your goods to the destination. You would have to have specialised transport to do so and experience lifting and carrying specialist equipment. You can use demo equipment management from Tecdis and these people can make sure that everything gets to its final destination. If you’re still not sold on the benefits of attending exhibitions or trade shows, then maybe the following can help you to make a more informed business decision. More opportunities to meet & greet – It is vitally important that your business networks with other businesses within your industry and the key to higher profits is more customers and so you need to be able to grow your customer demographic for this to happen and communicate with customers. When you attend such things as trade exhibitions, it allows you to stand out from your closest competitors and it is the perfect way to meet new clients. Trade shows allow you to meet with potential customers face-to-face and really connect with them. There are also real opportunities for people to buy your products and services while there and you can offer special promotional prices to encourage them to do so. Increased brand awareness – The opportunity to be able to actually greet your customer demographic provides the perfect opportunity to show off your brand and to increase your business image. In most cases, local tabloids like newspapers will be there and so your business may get an opportunity for exposure that you won’t even have to pay for. Anything that draws attention to your business in a good way should be embraced with both hands and it also gives you the chance to give away free branded items like pens, hats and key rings to new customers. Just by being there, you are marketing your business and this is one of the most cost-effective ways of doing so. If you get an opportunity to attend such an event, you really should take it and run with...
read more

« Previous Entries